Forrester’s Predictions for 2018: A Year of Reckoning

NEWS | Wednesday November 8th, 2017

The fate of individual companies has never been more uncertain, and the window of opportunity is closing for many. Forrester analysts say when they put together their 2018 predictions, four overarching themes caught their attention: separation, speed, money and time.

Forrester’s guide describe the market dynamics that favor those taking aggressive action and create existential risk for those still holding on to what has worked before. 2018 will force decisive action for firms looking to digitally transform, revitalize customer experiences, and take control of their destiny.

Forrester’s 2018 predictions are here. Uncover the major dynamics facing your business so you can prepare and lead change. Find out more here.


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